Categories
PR/Marketing Social responsibility

Clever, clever marketing

Long time no post. But have found the time to be inspired by some clever marketing campaigns and brand partnerships of late and feel the need to share. First on my list the humble spud…well actually not the humble spud, it could be the humble carrot or the humble cabbage or perhaps the humble bunch […]

Categories
Food & Lifestyle

I’m sorry Pete Evans, I thought you were a tosser but you’re actually right!

Ok short post to express an apology to Pete Evans, celebrity chef, restaurateur and supposedly all-round nice guy. Like half of Australia I thought you were a complete (as in complex carbohydrate) tosser for telling a Sunday newspaper magazine that you ate activated almonds. ‘What the…f#2ck we all said’ and on a careful Google search […]

Categories
Pop culture

Loving a great sci-fi slash fantasy slash horror read

So it’s not the first time I’ve confessed to my nerdish tendencies. I really don’t know where it comes from beyond growing up the only girl amongst two younger brothers and perhaps being stuck in the ‘burbs for most of my childhood with little to entertain but the box. Anyway geek chic is in right […]

Categories
Food & Lifestyle

Dating carbs again

Hi carbs, remember me? I know we haven’t seen each other in a while, and let’s face it we didn’t end our last relationship on good terms. I know I said it wasn’t you it was me – but the truth is I really did think it was you. You sauntered into my life and […]

Categories
Photography Pop culture

Hipstamatic addiction

On our recent trip up the coast during Easter, I finally go the Hipstamtic bug. Such a nifty little iPhone app that makes any photo of pretty much anything look arty and cool. Yep I’m hooked!

Categories
PR/Marketing

2010 in review – nice work wordpress!

I received a great email from the helpful people at WordPress as a new year’s gift. It summarised all my stats for the year and gave me some insight into how my blog is going. A nice little piece of loyalty marketing that worked a treat on this particular blogger. You see dabbling in blogging was […]

Categories
Photography

Loving fireworks

New year’s eve = fireworks. Plain and simple. We’ve probably forgotten now that the whole process is about warding off the bad spirits for the year ahead, it’s all a bit more commercial now really isn’t it. Yet there’s something still wonderous about watching the sky light up in an explosion of colour and shapes […]

Categories
Life

To all the dads

The first Sunday of September, and that means it’s Father’s Day. Five things I love about my dad… 1. He doesn’t judge, he’s just honest 2. He lets me know he loves me without uttering a word 3. He’s really a 15-year-old boy trapped in a man’s body 4. He has the best sense of […]

Categories
Pop culture

Tears, bikinis and world peace

I have a guilty pleasure – I love Miss Universe. I don’t know where it started but ever since I could remember I’ve been strangely and unavoidably drawn to the drama, sequins and politics of beauty pageants. I know I know, they are totally preposterous and a blight on the butt of hardened feminists but […]

Categories
Politics

A collective hissyfit!

Well the Australian people have voted…and in a collective hissyfit at the major parties have delivered us our first hung parliament since the 1940s. The Punch has gone so far as to call it elected chaos! Riveting stuff people power, when it’s in full flight, and I for one have been more interested in the analysis of […]